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	<title>Signalfire &#124; Branding, Web Design, and Social Media for Business</title>
	<link>http://signalfireproductions.com</link>
	<description>Logo design, graphic design, web development, social media, brand strategy</description>
	<lastBuildDate>Tue, 27 Jul 2010 04:11:37 +0000</lastBuildDate>
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		<title>Fontana Paddle Company: Branding, Marketing, Web Development, Social Media — Oh My!</title>
		<description><![CDATA[Signalfire is proud to announce the launch of an exciting new business on Lake Geneva—Fontana Paddle Company. From initial business concept to complete launch, Fontana Paddle Company is a great success story of Signalfire’s creative branding process and incredible development capabilities.
Seeing the interest skyrocket in kayaks, stand-up paddleboards (SUPs) and rowing sculls, Kevin Kirkland turned [...]]]></description>
		<link>http://signalfireproductions.com/fontana-paddle-company-case-study/</link>
			</item>
	<item>
		<title>Speed Versus Velocity: What is the Role of Your Website in Social Media?</title>
		<description><![CDATA[The most important element to your business’ social media presence is also the most commonly overlooked. We can discuss engagement, we can attempt to plot ROI, and we can emphasize analytics for social media, but in the end it doesn’t mean a thing if it doesn’t take the user anywhere. Social media is simply running [...]]]></description>
		<link>http://signalfireproductions.com/speed-versus-velocity/</link>
			</item>
	<item>
		<title>Signalfire Launches Website for Local Referendum Project on Lake Geneva</title>
		<description><![CDATA[
The Village of Fontana on Geneva Lake awarded Signalfire a web development contract to develop a site promoting a proposed lakefront building. This building project will be going before a Fall, 2010 public referendum on whether or not to develop this community facility.
Understanding the budget and time requirements, Signalfire coordinated with one of the Village [...]]]></description>
		<link>http://signalfireproductions.com/fontana-lakefront-building-website/</link>
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