Signalfire: Interactive Marketing Solutions

Dynamic Website Design and Development

What sets a dynamic website developed by Signalfire apart from the others? Performance, function, and value. Dynamic websites are designed from the ground up to perform well in search engines and larger marketing plans. Their useful functions like easy-to-manage content and simple addition of new pages make a Signalfire site an indispensable tool in your marketing toolbox. Every Signalfire site delivers on its value to your business by giving your brand a powerful platform from which to seize your market and engage your consumers.

Signalfire works with our clients to assess the needs, the functions and the scope of every site. No cookie-cutter sites with useless plug-ins. We find the right tools, develop the right user interface design, and launch a site that fits our client’s needs and adheres to a pre-approved budget.

Manage content on the entire site

Signalfire develops every website with a Content Managed System (CMS) which allows the user to access the site via a web-based portal and add, edit or delete content. This includes expanding the site with new pages or even developing/maintaining a blog.

Easy to deliver fresh, timely news or promote events

Promote events, shout out your news and continue to deliver fresh content through your site. Show your site visitors that things are happening and that you value the time they’re spending on your site interacting with your brand. Signalfire helps assess the most effective way to interact with your site visitors.

Design not limited by function

Many businesses get the impression that dynamic sites are boxy or clumsy looking because of the programming needed to make them dynamic. Nothing is further from the truth. Our development teams work arm in arm with creative teams to deliver a brand-focused design that also succeeds with a CMS back-end. Signalfire’s design process keeps the site user in mind, the brand on target and the functions on track for success.

Search engine benefits

Mystery seemingly surrounds how search engines perform, but Signalfire’s got some tried and true practices. From improving titles, ALT tags, meta descriptions and header names to keyword-laden text, standardized vocabulary, smart linking, and RSS feeds—Signalfire’s organic approach to search engine optimization focuses on results.

Integration with social media or new media

Like it or not, ready or not, consumers are using social media (also known as new media) for research, reviews, and recommendations. Brands have to be not only aware of the conversations surrounding them, but fully participating. Signalfire develops sites that fit well with key social media outlets such as Facebook, Twitter, LinkedIn and Fousquare. Bringing social media back to the website should be a key mission to any new site development.

Signalfire’s website design and development teams are passionate about their work. By keeping on top of new trends and best practices ensures that the dynamic websites developed by Signalfire serve the needs and deliver the results needed in our consumer-driven world.

Sturgeon Bay Visitor Center-Homepage Events at Sturgeon Bay Visitor Center Groovin' Sisterhood Weekend
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WEBSITES: Sturgeon Bay Visitor Center

Signalfire has worked with the Sturgeon Bay Visitor Center (SBVC) in Door County, WI, since 2006 producing their 50+ page annual Visitor Guidebook. For their website redevelopment project in 2008, they naturally turned to Signalfire.

Signalfire developed a website that not only features all the activities and exciting reasons to visit Sturgeon Bay, but also showcases the over 200+ members that make up the organization. The site is geared towards online vacation exploration and planning. It also has a user-friendly interface for easy site administration.

Tiers of membership categories help organize member listings and allow site visitors the ability to view many different lodging or dining options, complete with contact information, easy links for online booking, and photos of the various member facilities.

SBVC is thrilled with the ability to manage the site in real time with news, calendar updates, advertising, and membership changes. Keeping the site current adds incredible value to site visitors, their members, and to the organization. In addition to creative design and brand management, Signalfire provides hosting, site security, and assists with site maintenance.