Signalfire: Interactive Marketing Solutions

Posts Tagged ‘listen and respond’

The ABC’s of Social Media

alec-baldwin-glengarry-glen-rossIn David Mamet’s Glengarry Glen Ross, Alec Baldwin’s character hammers home the sales message: Always Be Closing. Every action and effort should be focused on closing the deal. While delivered in salty language, the speech ranks right up there with Michael Douglas’ in Wall Street. However, this critical concept carries forward to social media and an ABC of its own.

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